nearly 5 billion illegal robocalls placed per month globally
TruReach® Certify
The misuse of communications networks is a problem for communications service providers (CSPs) on a national and international level. Bad actors exploit communication networks to place nearly 5 billion illegal robocalls per month globally. As a result, consumers are losing trust in the authenticity of caller IDs.
As a trusted partner to the communications industry, iconectiv is working with major stakeholders and organizations internationally to address illegal robocalling and caller ID spoofing. Since the phone number has become the primary source of one’s digital identity, it is relied on to defend and protect commerce, privacy, data and reputation. As such, there must be the added scrutiny of establishing global phone number verification, validation and authentication to protect consumers and businesses from fraudsters. TruReach Certify is the best way to ensure caller ID information is authenticated and verified regardless of the country in which the call originated.
eliminating customer challenges with TruReach Certify
increased scam calls
Over 50 billion illegal robocalls are placed annually on a global basis, many of which involve the fraudster spoofing the caller ID. TruReach Certify is the best way to ensure the caller ID information is authenticated and verified regardless of the country in which the call originated.
dwindling customer engagement
With consumers less likely to answer a call from an unknown number, it takes more resources for legitimate businesses to connect with them. TruReach Certify helps verify the caller ID so recipients can make an informed decision on whether to answer a call.
lack of trust in the phone call
Over 80% of unidentified or unfamiliar numbers are unanswered for fear that it is a fake or a scam call. TruReach Certify can ensure your caller ID verification solution meets industry standards, works between service providers and is accepted across borders.
how TruReach Certify can help
- overview
- reduces spoofed caller ID
- boosts business reputation, cost efficiency
- aids in removing illegal actors from the ecosystem
Caller ID information is authenticated at the origin of the call and securely conveyed between phone networks.
- As part of the iconectiv TruReach trusted communications platform, TruReach Certify
allows CSPs to authenticate caller ID information, capture the origin of the call and securely convey that information between communications networks - As the Secure Telephone Identity Policy Administrator (STI-PA) for the world’s first deployment of the SHAKEN framework, iconectiv applies and enforces the rules to combat illegal robocallers and restore consumer global trust in caller ID
- TruReach Certify uses encrypted digital signatures for each call that provides authentic and more complete information to the terminating CSP or RespOrg about the calling party
- The TruReach Certify caller ID verification solution meets industry standards, works between CSPs and is accepted across borders so no consumer has to question the validity of the caller ID
TruReach Certify allows service providers to authenticate caller ID information.
- Verifies the caller ID from legitimate businesses before calls are delivered to the intended recipient
- Provides consumers with the information needed to make an informed decision as whether or not to answer a call
- Reduces the probability of calls from legitimate businesses being mislabeled as spam
- Allows caller ID information to be authenticated, and the origin of the call to be captured and securely conveyed between service provider networks
The terminating CSP can traceback the source of suspicious calls and work to remove bad actors from the ecosystem.
- Combines a trusted caller ID authentication process with an automated traceback capability to verify the accuracy of the calling number information
- Captures the origin of the call and securely conveys that information between communications networks
- Provides end-to-end cryptographic authentication and verification of the telephone identity and related information in a VoIP-based service provider network to avoid spoofing
- Uses Secure Telephone Identity (STI) certificates from approved Certification Authorities to validate a call was signed by a CSP
- overview
- reduces spoofed caller ID
- boosts business reputation, cost efficiency
- aids in removing illegal actors from the ecosystem
Illegal robocalling and phone spam are a global epidemic that service providers and regulators have banded together to solve. TruReach Certify is iconectiv’s commitment to enhancing consumer confidence in voice, text and data communications.
empowering your business
consumer engagement
Staying engaged with clients in today’s dynamic economy and driving conversational commerce requires building that engagement on a foundation of trust. iconectiv lets you strengthen relationships and drive revenue with targeted, trusted and timely consumer engagement.
digital identity
As a neutral, trusted guardian of critical mobile data globally, the iconectiv digital identity portfolio eliminates uncertainty by providing extensive, authoritative and accessible dynamic phone number intelligence, data sets and other identification signals to round out a company’s Integrated Identity Platform (IIP).
fraud prevention
With billions of dollars in revenue lost to fraud each year, it is imperative that consumers and businesses play their role in restoring trust in communications. iconectiv’s fraud prevention solution helps businesses spot and stop suspicious phone numbers to protect network integrity, safeguard customer relationships, protect margins and defend against nefarious activity.
trusted communications
Trusted communications is predicated on pushing digital transformation to the next level, delivering secure conversational commerce experiences that connect businesses and consumers and ensuring privacy, scalability and agility across the entire digital value chain.
answering the call to combat spoofing
How effective is TruReach Certify at stopping caller ID spoofing? In the United States, illegal robocalls and caller ID spoofing is mitigated with the nation’s Calling Number Verification Service. Since 2020 the overall volume of scam calls has been decreasing every year and there has been a 68% reduction in scam calls since STIR/SHAKEN was implemented.
The nation’s Calling Number Verification Service uses TruReach Certify as the Policy Administrator function, which supports the SHAKEN (Signature-based Handling of Asserted information using toKENs) framework.
Whether you need to deploy a nationwide framework or simply guarantee all calls terminating in jurisdictions that have implemented SHAKEN, such as the U.S., are verified upon arrival, TruReach Certify can verify legitimate calls so recipients have confidence that the caller ID information of international calls is accurate.
Combat illegal spoofing
Brochure
Authenticated caller ID
Market Brief
Verify international calls
Market Brief
Robocalling techniques
Handout
The power of identity
Whitepaper